Airtel subscribers, picture this scenario; your 1GB bundle runs out earlier before the number of days that it was supposed to last. When an Airtel Subscriber has faced such a problem, he or she is automatically switched to using the internet at the default “Pay-as-you-go or PAYG rate of MK15 per MB, instead of the MK2.44 tambala per MB rate that the 1GB volume data bundle offers

The above is known as the “My Data Rate” has been hailed as a discount on top of a discount specifically targeted for company’s customers who buy data bundles. Airtel Marketing Director Frank Magombo told the news conference in the capital Lilongwe that the innovation is a discount on top of a discount specifically targeted for company’s customers who buy data bundles.

Airtel Marketing Director Frank Magombo also revealed that  customers were now given the chance determine the data rate per MB that they will use for the internet based on according to the data bundle that they buy. “Going forth, what I’m saying is that even in the event that your weekly 1GB volume data bundle  has run out for example 4 days before its 7 days validity is reached, your Pay-as-you-go or PAG rate will no longer be the default MK15 per MB; your Pay-as-you-go rate will be the same as the MK2.44 tambala per MB of the 1 GB volume data that ran out. And the customer will essentially use this rate aptly dubbed ‘My rate’ or ‘My Data rate’ for browsing on the internet for the remaining validity days of the bundle or until the customer buys another data bundle”